In Europe, beer is not a something taboo to talk about or consume. This makes beer easy to sponsor sports events. Likewise in the English league, beer is a source of income for clubs and league managers. Almost all teams have sponsors, both the main sponsor and the co-sponsor, and beer products are part of the sponsorship.
There are a lot of soccer club who got supported by online betting company. You name it, 365bet, betway, fun88, hokipanda, w88 and many more which most of their product is bola online and casino online. They have been trying to join various soccer clubs since mid-2011 and intend to become one of the sponsors. That actually between football, beer and gambling are three inseparable things. .
As for Beer, they have Carlsberg as one of
the biggest. The Danish beer products have been sponsors of the European Cup
since 1988. Collaboration with the Premier League is a big step for Carlsberg.
The collaboration made them an official beer partner, which began in the
2013/2014 season. Carlsberg wants to penetrate intensely, especially since the
English League lasts 38 weeks a year.
Before binding cooperation with Carslberg,
Budweiser had sponsored the English League. However, the collaboration was
canceled in the 2009/2010 season. A number of beer companies had offered to
become the main sponsors, but a number of clubs did not approve of it. Because
sponsorship revenue is shared equally, it requires the approval of at least 14
of the 20 clubs to make decisions.
Why did Carslberg succeed? Of course,
because they have sponsored nine clubs that competed in the English League.
Then the support will be much easier. They became official sponsors of Aston
Villa, Liverpool, Queens Park Rangers, Southampton, Stoke City, Swansea,
Tottenham Hotspur, West Bromwich Albion, and West Ham United. By having many
teams on their side, it is not difficult for Carslberg to become part of the
English League itself. And since then Carslberg has become the official beer
partner for the English League until this season.
Well, it turns out that history between
football, beer and gambling and casinos are not separated. And all of those
things are very pleasant things and are loved by all people throughout the
world both from the upper classes to the lower classes. All of these are
pleasant things as long as we do them carefully and according to our size and
abilities and capacities.
Next, we will also provide data on teams in
the Premier League that have sponsors of Beer and what kind of beer they
sponsor. stay tune with us!